Let customers browse, add to cart and order inside WhatsApp

Show your products in multi-product messages and a full in-chat catalogue. Customers pick what they want and send you a cart, without leaving the conversation.

  • Multi-product messages
  • In-chat catalogue and cart
  • Sync products from your store
  • Orders arrive with every detail

How it works

Up and running in three steps.

  1. Add your products

    Sync from WooCommerce or Shopify, or upload products with photos, prices and descriptions.

  2. Share them in chat

    Send single products, collections or your whole catalogue in a reply or a campaign.

  3. Receive the order

    Customers send their cart. Confirm it, take payment and keep them updated on delivery.

What you get with the WhatsApp catalogue

  • Shop where they chat

    Customers browse and choose without opening a website or downloading an app.

  • Collections

    Group products into sections like New in, Best sellers or Under KES 2,000.

  • Stays in sync

    Prices and stock update from your store, so nobody orders what you've sold out of.

  • Campaigns with products

    Send product messages to segments, such as new arrivals to past buyers.

  • Clear orders

    Every cart arrives with items, quantities and totals, ready to confirm.

  • Checkout in chat

    Follow up with a payment request so the sale closes in the same conversation.

Who it's for

A few of the ways Kenyan businesses put it to work.

  • Fashion and beauty

    Share new collections and let customers order sizes and shades.

  • Electronics

    Show models side by side and answer spec questions in the same chat.

  • Groceries

    Take weekly orders from regular customers in a few taps.

  • Florists and gifts

    Show bouquets and hampers for every occasion and take same-day orders.

Questions about the WhatsApp catalogue

Something else on your mind? Message us on WhatsApp and a person will reply.

Do I need a website or online store?

No. You can add products directly in Wabachimp. If you use WooCommerce or Shopify, we sync from it instead.

How many products can one message show?

A multi-product message can show up to 30 products, and your full catalogue can hold many more.

How do customers pay?

After they send a cart, you send a payment request in the chat. See WhatsApp payments for the details.

Can I include products in a campaign?

Yes. Product and catalogue messages can be sent to segments as approved templates.

Start using the WhatsApp catalogue this week.

Read

Create your free account

Tell us about your business. We'll set up your account and help you connect your WhatsApp number.

Prefer to talk first? Chat with us on WhatsApp